Starbucks Coffee now has 10 million Facebook fans, more than any U.S. food and drink company—including Coca-Cola. But should the Coffee King get too foamed up over its achievement, it should know it’s trailing Lady Gaga by 400,000 fans. (The ONOSYS fan page is lagging by, um, slightly more.)
According to research MediaPost.com research, clever online [...]

You’re right, American football fans, soccer will never be as popular here as the gridiron game. But crowds gathering at restaurants and pubs this summer to watch the World Cup tournament prove “European football” is finally catching on.
What’s that? You say that’s not happening at your place? No semi-rowdy foreign jersey-clad fans arriving for a [...]

Betty White, the legendary 88-year-old comedienne on a renaissance run of late, recently hosted Saturday Night Live—an achievement she owes largely to a Facebook group that helped her get onto the show. Ironically, White didn’t even know what Facebook was until recently, when she took a look and surmised it “a huge waste of time.”
That [...]

Regardless of whether you like or understand social media applications, their popularity continues to soar—because they work. During the Multi-Unit Restaurant Technology show, a.k.a. MURTEC, one speaker said these progressive marketing vehicles “is about knowing your business, knowing your customers, and engaging in a conversation with them.” Social media works by touching people in highly [...]

If you don’t know twit from tweet about the popular social networking tool dubbed Twitter, then count yourself in the majority.
And then get busy learning how to use this nifty gizmo to drive your sales.
Twitter is a Web-based application enjoyed mostly by mobile phone users who use it to send short (140 characters) messages to [...]